Hi, I’m Jennifer Mayberry. I’m an Art Director and senior visual designer who builds intelligent, scalable brand systems and visually compelling stories for organizations that want design to be a strategic asset—not an afterthought.
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With 20+ years of experience across corporate, research, and technology-driven organizations, I’ve developed and directed creative across brands, campaigns, digital experiences, environmental design, and experiential work. I’m comfortable moving between big-picture thinking and hands-on design, from defining a visual direction to bringing the details together in the final execution.
I specialize in simplifying complexity and creating cohesive visual systems that connect strategy, storytelling, and design. Whether I’m developing a campaign reaching 100,000+ people, extending a brand into a physical environment, or improving a creative workflow, I bring thoughtful problem-solving, strong visual craft, and a collaborative approach to the work.
Great design isn’t decoration—it’s strategy, narrative, and experience. And I love shaping all three.
Creative Expertise
Art Direction & Visual Strategy
Brand Systems • Campaign Development •
Identity Design
Experiential & Environmental
Exhibits • Large Format • Environmental Graphics
Design
Digital • Print • Publications • Infographics
Additional Expertise
Photography • Visual Storytelling •
Cross-Functional Collaboration